Updates README

README.md

@@ -4,29 +4,24 @@
 
 **ClearURLs** is an add-on based on the new WebExtensions technology and is optimized for *Firefox* and *Chrome* based browsers.
 
-This add-on will remove the tracking fields from all URLs, which are visited by the browser, with the help of an external rule file, 
+This extension will automatically remove tracking elements from URLs to help protect your privacy when browse through the Internet, 
-which is regularly updated by us and can be found [here](https://gitlab.com/KevinRoebert/ClearUrls/raw/master/data/data.min.json), 
+which is regularly updated by us and can be found [here](https://gitlab.com/KevinRoebert/ClearUrls/raw/master/data/data.min.json).
-to protect your privacy.
 
 ## Application
-Large (and small) websites use elements in the URL, e.g.: `https://example.com?utm_source=newsletter1&utm_medium=email&utm_campaign=sale`
+Many websites use tracking elements in the URL (e.g. `https://example.com?utm_source=newsletter1&utm_medium=email&utm_campaign=sale`) to mark your online activity. 
-to track your online activities. In this example, the `utm` fields used to track a custom campaign, managed by Google. It tells the provider, and also Google, 
+All that tracking code is not necessary for a website to be displayed or work correctly and can therefore be removed—that is exactly what ClearURLs does.
-the source, the medium (e.g. email or web) and the specific campaign of the link. All these tracking fields are not necessary for a website to be displayed 
-or work correctly and can therefore be removed - that is exactly what ClearURLs does, so you can think of it as an *URL clean maid*.
 
-Another common example are Amazon URLs. If you search for a product on Amazon you will get a very long URL for this product, e.g. 
+Another common example are Amazon URLs. If you search for a product on Amazon you will see a very long URL, such as: 
-```
+`https://www.amazon.com/dp/exampleProduct/ref=sxin_0_pb?__mk_de_DE=ÅMÅŽÕÑ&keywords=tea&pd_rd_i=exampleProduct&pd_rd_r=8d39e4cd-1e4f-43db-b6e7-72e969a84aa5&pd_rd_w=1pcKM&pd_rd_wg=hYrNl&pf_rd_p=50bbfd25-5ef7-41a2-68d6-74d854b30e30&pf_rd_r=0GMWD0YYKA7XFGX55ADP&qid=1517757263&rnid=2914120011`
-https://www.amazon.com/dp/exampleProduct/ref=sxin_0_pb?__mk_de_DE=ÅMÅŽÕÑ&keywords=tea
+
-&pd_rd_i=exampleProduct&pd_rd_r=8d39e4cd-1e4f-43db-b6e7-72e969a84aa5&pd_rd_w=1pcKM
+Indeed most of the above URL is tracking code. Once ClearURLs has cleaned the address, it will look like this:
-&pd_rd_wg=hYrNl&pf_rd_p=50bbfd25-5ef7-41a2-68d6-74d854b30e30
-&pf_rd_r=0GMWD0YYKA7XFGX55ADP&qid=1517757263&rnid=2914120011
-```
-,
-the most of this URL is available for tracking and is not needed. After ClearURLs has cleaned this URL, it looks like this:
 `https://www.amazon.com/dp/exampleProduct`
 
+## Permissons
+Reasoning for needed permissions can be found under [here](https://gitlab.com/KevinRoebert/ClearUrls/issues/159).
+
 ## Screenshot
-![Interface (version 1.8.5)](https://gitlab.com/KevinRoebert/ClearUrls/raw/master/promotion/screens/Popup_1.8.5.png)
+![Interface (version 1.11.0)](https://gitlab.com/KevinRoebert/ClearUrls/raw/master/promotion/screens/Popup_v_1.11.0.png)
 
 ## CI/CD Artifacts Download (for Firefox- and Chrome-Dev only)
 Here you can download the packed files for the Firefox- and Chrome-Dev:
@@ -64,6 +59,7 @@ Please push your translation into the folder `_locales/{country code}/messages.j
 ## Recommended by...
 *  [ghacks-user.js](https://github.com/ghacksuserjs/ghacks-user.js/wiki/4.1-Extensions)
 *  [Awesome Humane Tech List](https://github.com/humanetech-community/awesome-humane-tech#tracking)
+*  ClearURLs is part of Mozilla's recommended extensions program
   
 ## Permissions
 Reasoning for needed permissions you can find under [this discussion](https://gitlab.com/KevinRoebert/ClearUrls/issues/159).